Marketing Materials for an Annual Bike Race in Arlington, Virginia
Arlington Sports organizes national bike race competitions in the Arlington, Virginia and is expanding to other states. We have been working with Arlington Sports on the marketing for the Air Force Association Cycling Classic for 17 years.
Liz Weaver designed the Arlington Sports logo in 1998 while working at Spot Color in Virginia. The logo represents the off the front concept – using the lines as visual representations of the riders.
Paprika Creative designed the logo for the Air Force Association Cycling Classic. The logo is can be seen all over the DC metro area as we market the yearly event. Additional marketing materials include magazine ads, banner ads, t-shirt designs, posters, flyer cards, and the race maps.
2018 Event Site: